Five Independent, Liverpool-based Fashion Brands to Look Out For
This month we’re all about love. And what better way to express love than supporting some independent fashion brands! In this article, you’ll find five independent brands, all based in Liverpool, UK with each one selling something different and unique.
RATION.L
RATION.L is a trainer brand based in Liverpool. If you’re into sustainable fashion and caring for our planet then look to RATION.L for your next pair of trainers. The opening page on their website labels them as “The Vegan Gender-neutral Trainer” yet there’s so much more to this brand than that. RATION.L’s trainers are completely vegan society approved from laces to sole and on top of that, their packaging is also recyclable card. The premise of the brand is that they’re so versatile and neat, you can wear them with every outfit, for every occasion, and you’ll never need to buy another pair of shoes. That shows just how seriously RATION.L are taking sustainability. Their trainers are also gender-neutral so anyone and everyone can partake in the most sustainable shoe fashion ever seen. Plus, they’re a female-led brand! Can they get any better?
REFLEXONE
Reflexone is an activewear brand owned by Kavita Basi, the who also owns RATION.L. Reflexone is also all about sustainability. Their website informs us that this activewear is long-lasting and made from organic and recycled materials. Just like RATION.L, Reflexone also goes the extra step to ensure that its packaging is environmentally friendly. The bags are “recyclable, compostable, and biodegradable” and if that wasn’t
enough, the recycled card is FCS approved and dyed with eco-dyes known for not contaminating! Refexone’s activewear is also a coolant, designed to keep you feeling good on those hot sunny days.
HOUSE OF HERMIONE
House of Hermione is a Liverpool Based brand run by Fashion Design graduate Sorcha Robinson. Specializing in premium beach and partywear, Sorcha’s followers prove just how desirable her creations are. From one-off party pieces to fun patterned bikini sets, there’s a whole selection of ultra-feminine designs for girls who love to stand out. Catch the House of Hermione summer ’22 collection coming out now with the “candy bikini”. If you’re wondering how to place an order, simply message her on Instagram.
MISS MILLS
This Liverpool-based brand started life on Great Homer Street Market. From here, Miss Mills grew into partnerships with Topshop, SilkFred, and ASOS Marketplace. In a bid to be more sustainable, the brand makes everything to order and they will soon be launching in Bali this August. Chelsea Mills, the lady behind Miss Mills, designs and makes everything as well as runs the business. Their kaftans and summer dresses are their best sellers and with everything being made to order, you really do get something unique. After all, no two garments can ever be identical! The fun patterns and color palettes will have you wishing you were somewhere hot, think Greece, Spain, or Bali. Even whilst partnering with big names in the fast-fashion world, Miss Mills still aims to keep sustainability at the core of the brand.
MARAI
Marai is a luxury sportswear brand. The Marai website states that the brand is “established through a process of lifestyle, fabric and functionality study. Marai sets out to examine the modern-day sports-luxe aesthetic whilst capturing the true essence of innovation within its DNA.” Marai is more than just a sports brand. This sports-luxe aesthetic is communicated through both their daily wear and evening wear. Their menswear collections aim to make everyone feel welcome and included and they believe that their brand is a lifestyle rather than just something to be worn. Marai’s name comes from a misspelling of the Japanese word ‘mirai’ which means ‘the future. Thinking about the future is always at the heart of Marai’s design.
